“10 Tables for 100 Benches”, in dialogue with Giovanna Caruso Fendi between culture and art
As part of the project "100 benches for Rome", the coordinator of the Rebirth/Third Paradise ambassadors Francesco Saverio Teruzzi proposes a series of video interviews in the wake of the themes dealt with by the Rebirth Forum Rome. The fifth guest is the cultural entrepreneur Giovanna Caruso Fendi. "Investment in the artistic and cultural heritage,” she said, “means individual and community growth".

It is an opportunity to talk about culture and active citizenship, as if we were at the tables of the Rebirth Forum” with these words Saverio Teruzzi presented the new cycle of interviews proposed in the context of 10 tables for 100 benches and the project 100 benches for Rome*. As reported in our previous article, this is a participatory, socially useful and low-environmental-impact project, which involves the installation of one hundred benches made of recycled plastic in different areas of Rome; in this regard, we remind you that until 30th April it is possible to make a donation – of at least 10 euros – for the collective benches through the crowdfunding campaign on Produzioni dal Basso. With the series of interviews, Saverio gives voice to various actors involved in the Rebirth Forum in Rome and in the related working sites. After the first four episodes – which saw as protagonists the curator of the Museum of the Suburbs Giorgio de Finis, the Rebirth/Third Paradise ambassadress and founder of the startups M’AMA.SEEDS and Slow Flow Alessia Montani, the writer, songwriter and lyricist Giulia Ananìa, and Elisa and Stefano Battiato from the social promotion association ‘Happy Coaching and Counseling Roma’ – we are now publishing the fifth interview. On this occasion, the guest is Giovanna Caruso Fendi, a cultural entrepreneur.

Why invest in culture?
Investment in the artistic and cultural heritage means individual and community growth.

What will be the role of art in the cities of 2030?
Artists have their own lateral language and convey messages that enhance and enrich the spirit and the society. I believe that interdisciplinarity will be the key: science and art are not two separate worlds, they must become increasingly united because they are both born from creativity.

A definition for Rome and three words for its future.
For me, Rome is the capital of an empire – before being that of Italy – because it is the only city that contains the 3000 years of history anywhere: it is a village, a polis, but also the urbe.
The three words, for me, are planning, avant-garde and experimentation.

*The initiative is sponsored by Enel.