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09/06/2020
The art of balance #23 | Giorgio Ravasio, how will you dress?
The country manager of Vivienne Westwood is the 23rd guest of the initiative “The Art of Balance / Pandemopraxy”, launched by Cittadellarte. Giorgio Ravasio discusses the impact the post-pandemic will have in the world of fashion, anticipating a new approach in customers’ buying habits (“we will experience a different kind of shopping, more careful, based on a more informed selective process, on deeper reflections and, I’m guessing, with a presumption of being more relevant in the choice of the product”) and a change of direction by the brands in order to adapt to this new attitude (“Detoxified, by law, from compulsive consumerism, we’ll probably go back to shopping with new eyes and we will expect more than before. We’ll demand to perceive a true company culture”). Here are his reflections.
IL   09/06/2020
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08/06/2020
The art of balance #22 | Ornella Laneri, what will you commit to?
The president of Fondazione Oelle is the 22nd guest of the initiative “The Art of Balance / Pandemopraxy”, launched by Cittadellarte. Ornella Laneri reveals how she will bring sustainability into her fields of competence, that is tourism (“through shared planning and a dialogue with the economic and political forces”) and art (“creating an educational department within the foundation I preside”). Here are her thoughts.
IL   08/06/2020
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05/06/2020
The art of balance #20 | Giovanna Melandri, what will you eat?
The president of MAXXI – National Museum of XXI Century Arts is the 20th guest of “The art of balance / Pandemopraxy”. Giovanna Melandri participates with a video contribution in which she analyses the impact the pandemic has had on economy, society and life, focusing on one of the key questions of the initiative launched by Cittadellarte, the one about nourishment: “Let’s feed on brave, radical and at the same time gentle thoughts, which help us develop the part of our brain able to collaborate and cooperate rather than compete”. On a practical level, she recommends a reduction in the consumption of meat, especially the one coming from intensive farming. Here is the video.
IL   05/06/2020
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04/06/2020
The art of balance #19 | Maurizio Trovatelli, where will you live?
The architect is the 19th guest of “The art of balance / Pandemopraxy”. Maurizio Trovatelli starts by illustrating the impact he thinks the pandemic has had on our daily life, mentioning both negative (loss of freedom) and positive (regeneration of nature) aspects. He then focuses on one of the questions of the initiative launched by Cittadellarte: “I will live in a city, or a residential area, where travelling is limited in terms of both the distance to cover and the need to travel; therefore a place where the traffic of mechanical services is drastically reduced and what we need is closer to us”. A condition achievable by opposing consumerism through cultural services, places for sharing, social laboratories and natural spaces.
IL   04/06/2020
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03/06/2020
The art of balance #18 | Massimiliano Vannucci, where will you live?
The gallery owner is the 18th guest of “The art of balance/Pandemopraxy”, the initiative launched by Cittadellarte. Massimiliano Vannucci recalls the days of lockdown and wonders “if art still has sense when we fear for our life”. The architect also reflects on what will happen to our “being social”: “Will we still be able to trust each other and resume the right distances after this period of isolation?”
IL   03/06/2020
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01/06/2020
The art of balance #17 | Rita Brugnara, how will you eat?
The author, a manager in the publishing sector and a consultant on communication in the field of social innovation, is the seventeenth guest of “The art of balance / Pandemopraxy”, the initiative launched by Cittadellarte. Rita Brugnara, before answering the question, reflects on what we will be able to concretely do to head towards a balance of sustainable and responsible prosperity. In her narrative, she mentions virtuous projects (Good Land’s “Stare Vicini”) and – in her opinion – not so positive ones (Facebook’s “Shops”). “How we will eat will depend on how much we want to feel terrestrial and not Martian. We need to feed ourselves both physically and mentally”.
IL   01/06/2020
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29/05/2020
The art of balance #16 | Marina Spadafora, how will you dress?
Marina Spadafora (coordinator of Fashion Revolution Italy and consultant on sustainability) is the sixteenth guest of “The art of balance / Pandemopraxy”, the initiative launched by Cittadellarte. The stylist offers a video contribution where she wishes for a future in which the fashion industry is sustainable, starting from who works in the sector: “I imagine a future for fashion in which we’ll really manage at last to respect people and environment”.
IL   29/05/2020
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